Core Competencies And Sustainable Competitive Advantage

Core Competencies and Sustainable Competitive Advantage In terms of core competency, Nike 1) provides high quality durable items to its customers. As a leader in fitness clothing and accessories, Nike strives to be on the edge of the market by providing innovative ideas that improve customer satisfaction. Recognizing the importance of eco-friendly business 3) Nike promotes recycling to its customers and utilize recycling in its own manufacture of products. Lastly, this organization 4) completes customer satisfaction while maintaining quality manufactured items at a competitive price. Nike’s strong brand recognition, consumer loyalty, and support of retail and channel partners positions us to continue leadership in market share and†¦show more content†¦As a name brand, Nike has developed very effective type of management system. The company continues to offer new high quality products to its customers. Its globally recognized name is increasing sales revenue. The cost of production continues to be low, while research and development continues to make incredible advancements. External opportunities include a lot of places to grow in foreign markets. Nike also has the opportunity to transfer its brand name in footwear to other items and accessories. The company also has technological advancement opportunities to better serve its customers. Manufacturing prices for Nike should be decreasing, while Nike should be able to predict manufacturing difficulties in certain countries. Keeping a large organization well managed in all areas is one of the company s internal weaknesses. As well as prices being considered expensive by customers and the companyShow MoreRelatedWhat Are The Core Competency And Sustainable Competitive Advantage?986 Words   |  4 Pagesincrease their customer base and also delivering better satisfaction to the current customers. (para. 3, 4) Core Competency and Sustainable Competitive Advantage The core competency of Volkswagen is their engines, TSI (Turbocharged Stratified Injection) which is used for petrol cars and TDI (Turbo Direct Injection) for Diesel. The core competencies of the company lead to sustainable competitive advantage. The engines are smaller, lighter and more fuel efficient as it increases power to weight ratio. TheyRead MoreSustainable Competitive Advantage Through Core Competencies in a Resource Based Approach1633 Words   |  7 PagesQuestion: The ability of some firms to sustain longer term competitive advantage relates to their capabilities according to the resource based theory of the firm. Summarise this approach to explain why some firms perform better than others in an industry. Sustainable Competitive Advantage Within all economies there have always been firms that are destined for success and firms that are doomed to failure... or have there? Is this an inevitable outcome predestined by exterior market forcesRead MoreWhat Do You Identify as Sonys Resources, Capabilities and Core Competencies? Does Sony Have a Sustainable Competitive Advantage?1289 Words   |  6 PagesWhat business is Billabong in and how does it differentiate itself? Billabong operates within the highly competitive surfwear industry comprised of the ‘Big Three’ including Quicksilver, Rip Curl and Billabong itself, along with a pool of smaller firms and specialist manufacturers. It employs a number of strategies in order to differentiate itself from these rivals and maintain its authentic association with surfing culture. These strategies include pursuing a niche market of 10-24 year old brandRead MoreCore Competencies Of Zappos1556 Words   |  7 Pages1.0 Introduction This paper will argue that Zappos has a number of sources of competitive advantage, however, some of these, although valuable and rare, are not inimitable. Specifically, the competencies of fit and return policy and online product information are temporary competitive advantages. The competencies of Zappos culture and call center are the sustainable competitive advantage. Then, this paper also will show some limitations of the analysis. The Resource based view (RBV) only analyzesRead MoreConcept Of Sustainable Competitive Advantage1610 Words   |  7 PagesCriteria used to create Sustainable Competitive Advantage, in relation to Core Competencies, Resources, and Capabilities Word Count: [ ] This article explains the concept of sustainable competitive advantage, the relationship between strategic management and the four specific factors in relation to core competencies, resources and capabilities. It encompasses the Issues relating to competitive performance, and a critical view on how acknowledgement of these issues enables managers to gain anRead MoreCompetitive Advantage By Michael Porter975 Words   |  4 PagesMost businesses strive to attain competitive advantage, whether they explicitly realize this or not. The concept of competitive advantage was propagated by Michael Porter, in his landmark book Competitive Strategy. He defined competitive advantage as â€Å"Competitive advantage grows out of value a firm is able to create for its buyers that exceeds the firm s cost of creating it.† (Porter, 1985) The concept provided a new paradigm for looking at the role of competition in firm’s success or failure inRead MoreHow Does the Development of Core Comp etencies Provide Both Advantages and Disadvantages for an Organisation?1642 Words   |  7 Pagesdevelopment of core competencies provide both advantages and disadvantages for an organisation? What steps can managers take to prevent core competencies becoming core rigidities?† In today’s world competition among firms becomes globalized and more intense. In order to become superiorly competitive, companies should enhance its competencies in a way that will allow them to achieve dominant position in a market. One way of accomplishing it is by development of core competencies. Competencies are consideredRead MoreIs Zara A Efficient Competitive Advantage?1577 Words   |  7 Pagesquickly respond to the market demands, which provided a useful lesson in terms of competitive advantage with its rivals. But confronting to the fast-paced and constantly changing market, if a company wants to consistently increase market share in order to survive in the competitive market, it is irrefutable that it needs to achieve sustainable competitive advantage, since the achievement of sustainable competitive advantage can be expected to lead to higher performance. The resource-based view (RBV)Read MoreComponents Of An Internal Analysis1365 Words   |  6 Pages2. a. There are five main components of an Internal Analysis, including resources, capabilities, core competencies, competitive advantage, and strategic competitiveness. Each component is the basis of next one in turn. 1. Resources: A company’s resources include two types: tangible and intangible. The former is asset that can be observed and counted, such as, office furniture, production equipment, computer, and warehouse, etc. Unlikely, the intangible resources are assets that are rooted deeplyRead MoreDoes Sustainable Competitive Advantage Exists? Essay1502 Words   |  7 PagesDoes sustainable competitive advantage exists? This essay will investigate the debate of whether or not competitive advantage can be sustainable over a long-term period, with consideration given to the constraints of today’s economy and the seismic changes occurring in business technology. Definitions surrounding this area of study will be given; theoretical concepts will be used to further examine the processes enabling identification and analysis of sustainable competitive advantage (SCA) and